Posts, video messages, and past issues of my newsletter.
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What’s Your Uniform?
Every job I had growing up came with an off switch to flip me on and off. Real estate does not. So build your own.
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It Took a Heart Attack for Me to Learn This
Sitting in my cardiologist’s office, I learned a lesson about control that every agent staring at this market needs to hear.
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Marketing Doesn’t Get Offers
Marketing’s job was never to get you an offer. It gets you attention. Separate the two, and a stalled listing stops being a marketing problem.
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Maybes Carry Weight
A yes gets acted on and a no clears the plate. Only the maybe stays, quietly taxing your attention. Here is how to stop paying interest on it.
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Be the Anchor Your Clients Need
The market can feel brutal while the data tells a different story. Both are true. Here’s how to be the anchor your clients need in a room full of noise.
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You Don’t Get to Decide
You don’t get to decide how your clients will receive your outreach. That’s the whole point — and it’s why the saboteur keeps winning.
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Goal Setting and Recovery Plan
Another New Year is upon us, and many folks (myself included) have starting thinking about goals for 2025. As a Real Estate professional, I’m confident you have goals, and that right now you believe you will achieve them. But let’s be honest—setting goals is easy; sticking to them is where most of us struggle. And…
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Database vs Mailing List
If you’re like most Real Estate Professionals, your Database is one of your primary sources of business. But here’s the big question: Is it truly a Database, or just a glorified Mailing List? When I talk about your Database, I’m referring to your Past Clients, Friends, Family, and Sphere of Influence—relationships that fuel your success.…